Category Archives: BUS 485

BUS 485 Week 1 Assignment NEW

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BUS 485 Week 1 Assignment NEW

CLC – Overview for the Capstone Project

Details:

This is a Collaborative Learning Community (CLC) assignment.

Students will create a strategic business plan in teams for their culminating project in BUS-485. The structure of this assignment is comprehensive and integrative. It requires synthesis and evaluation of information, skills, and knowledge developed throughout the BS program at COB.

You will be required to submit a specific section of the capstone in each Module of the course as indicated in the assignment directions. Each section will be due by the end of the Module in which it is assigned. Review the Capstone Project Assignment Directions for additional information.

For your first assignment, draft an overview of your project (a minimum of 500 words). Refer to Chapter 1 in the textbook for additional information. Include the following in your draft:
Briefly describe the context and your organization.

Articulate the vision, mission, and strategy of your organization (or business unit or division).

Describe the nature of the business opportunity.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

You are not required to submit this assignment to Turnitin, unless otherwise directed by your instructor. If so directed, refer to the Student Success Center for directions. Only Word documents can be submitted to Turnitin.

 

 

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BUS 485 Week 1 Discussion 1 NEW

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BUS 485 Week 1 Discussion 1 NEW

 

Pick a publicly traded company. Describe its competitive advantage using the resource-based model of above average returns.

 

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BUS 485 Week 1 Discussion 2 NEW

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BUS 485 Week 1 Discussion 2 NEW

 

What are vision and mission statements? What is their value for the strategic management process? Select an example of strong Vision/Mission (cite your source). What are its positive characteristics?

 

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BUS 485 Week 2 Assignment 1 NEW

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BUS 485 Week 2 Assignment 1 NEW

Details:

Students will create a strategic business plan in teams for their culminating project in BUS-485. The structure of this assignment is comprehensive and integrative. It requires synthesis and evaluation of information, skills, and knowledge developed throughout the BS program at COB.

You will be required to submit a specific section of the capstone in each Module of the course as indicated in the assignment directions. Each section will be due by the end of the Module in which it is assigned. Review the Capstone Project Assignment Directions for additional information.
Using the Segments of the General Environment, write the environmental analysis for your organization developed in Module 1 (approximately 500-750 words). Refer to chapters 2 and 8 in the textbook for additional information. Include the following in your draft:

1-    Incorporate the Five Forces of Competition to help write the industry analysis for your organization (Chapter 2, Figure 2.2  The Five Forces of Competition Model).

2-    Describe your sources of competitive advantage.

3-    Using the Modes of Entry and their Characteristics (Chapter 8, Figure 8.5), describe which mode(s) of entry you would use to expand globally and why you selected it (even if expansion is hypothetical at this time). Select one country, such as Canada, and discuss relevant cultural, political, and economic factors, and any language barriers that could impact your entry.

4-    Using the Parts of the External Environmental Analysis (Chapter 2, Table 2.2), identify the outlook, forecast, or trends for the type of organization you have selected.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

You are not required to submit this assignment to Turnitin, unless otherwise directed by your instructor. If so directed, refer to the Student Success Center for directions. Only Word documents can be submitted to Turnitin.

 

 

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BUS 485 Week 2 Assignment 2 NEW

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BUS 485 Week 2 Assignment 2 NEW

Details:

This is a CLC assignment.

In teams, refer to Chapter 2, “Experiential Exercises – Exercise 2: What Does the Future Look Like?”

Select a trend, technology, entertainment, or design that will significantly impact business in the near future. Your goal is to determine which of the six dimensions of the general environment will be affected by your selection. Create a table, utilizing the attached template, to summarize the impact of your selection.

Consult the resources mentioned at the end of the exercise as a starting point for your research. You may need to consult additional sources as well.

Your table should clearly identify the selected trend, technology, entertainment, or design and provide a brief explanation of its forecasted impact on business in the near future.

The table should also be accompanied by a 250-500-word summary of the significance of your findings and a reference page in APA format that includes a minimum of six reputable sources (e.g., trade magazines, academic journals, professional/government websites) you consulted to locate information for your table.

Prepare this assignment according to the APA guidelines
found in the APA Style Guide, located in the Student Success Center. An abstract is/is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

You are not required to submit this assignment to Turnitin, unless otherwise directed by your instructor. If so directed, refer to the Student Success Center for directions. Only Word documents can be submitted to Turnitin.

 

 

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BUS 485 Week 2 Discussion 1 NEW

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BUS 485 Week 2 Discussion 1 NEW

 

Compare Google with Facebook. In terms of the five forces of competition, do you feel these companies view one another as competitors? Why or why not?

 

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BUS 485 Week 2 Discussion 2 NEW

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BUS 485 Week 2 Discussion 2 NEW

 

Describe the elements of an organization’s external environment. Why is it important to understand the external environment?

 

 

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BUS 485 Week 3 Assignment NEW

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BUS 485 Week 3 Assignment NEW

 

Marketing Plan for the Capstone Project

 

Details:

 

Students will create a strategic business plan for their culminating project in BUS-485. The structure of this assignment is comprehensive and integrative. It requires synthesis and evaluation of information, skills, and knowledge developed throughout the BS program at COB.
You will be required to submit a specific section of the capstone in each Module of the course as indicated in the assignment directions. Each section will be due by the end of the Module in which it is assigned. Review the Capstone Project Assignment Directions for additional information.
Write the Marketing Plan for your organization (750-1,000 words). Use the topic material articles and the textbook to help in completing the assignment.

 

Address the following:

 

1-    Describe the target market.

 

2-    Identify the size of your potential target market.
Marketing Plan for the Capstone Project

 

Details:

 

Students will create a strategic business plan for their culminating project in BUS-485. The structure of this assignment is comprehensive and integrative. It requires synthesis and evaluation of information, skills, and knowledge developed throughout the BS program at COB.
You will be required to submit a specific section of the capstone in each Module of the course as indicated in the assignment directions. Each section will be due by the end of the Module in which it is assigned. Review the Capstone Project Assignment Directions for additional information.
Write the Marketing Plan for your organization (750-1,000 words). Use the topic material articles and the textbook to help in completing the assignment.

 

Address the following:

 

1-    Describe the target market.

 

2-    Identify the size of your potential target market.

 

3-    Include a SWOT analysis (use a two by two table in Word).

 

4-    Describe the 4Ps of marketing in your organization (product/positioning, pricing, promotion, and placement). If you have a service organization, you may consider describing the 4Is (intangibility, inconsistency, inseparability, and inventory).

 

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

 

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

 

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.

 

 

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BUS 485 Week 3 Discussion 1 NEW

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BUS 485 Week 3 Discussion 1 NEW

Why is it important to conduct a SWOT analysis? What are the weaknesses of a SWOT analysis? Why is that so?Why is it important to conduct a SWOT analysis? What are the weaknesses of a SWOT analysis? Why is that so?

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